Sign the Petition: Tell Infant Formula Makers to Stop Using Hospitals as Marketing Tools
Healthcare facilities shouldn’t market commercial products. Yet infant formula companies have coopted many hospitals and healthcare providers to market their products.
In the United States, the vast majority of birthing hospitals give away industry-provided samples of infant formula to new mothers after they give birth.
All major healthcare provider organizations recommend breastfeeding for at least the first six months of life. However, mothers who receive formula samples in the hospital are less likely to breastfeed exclusively and more likely to breastfeed for shorter durations. That’s why this kind of marketing is in violation of the World Health Organization’s International Code of Marketing of Breast-milk Substitutes.
Infant formula companies are directly harming babies’ health and undermining the healthcare mission of hospitals by engaging in this destructive marketing practice.
Add Your Name to the Petition Below
We, the undersigned, call on Abbott (maker of Similac), Mead Johnson (maker of Enfamil) and Nestle (maker of Gerber), to stop distributing samples of infant formula in healthcare facilities, including hospitals and other medical clinics. The immediate end of this practice would be a crucial initial step to become fully compliant with the WHO International Code of Marketing of Breast-milk Substitutes.
For the health of our babies and their mothers, it is imperative that we stop the marketing of artificial baby milk in hospitals and doctor's offices. Breastfeeding should be the gold standard and the More....norm.
Wed Oct 08 14:48:23 EDT 2014
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Mon Sep 15 13:08:18 EDT 2014
I work as a nurse on the OB floor of a small hospital and am absolutely disgusted with the amount of overt and underhanded infant formula advertising and promotion that undermines breastfeeding in every More....way. Every piece of advice and help we attempt to give our mothers is laced with formula promotion. Just when you think it's safe to give them, there you see the tiny logo in the corner of a formula company. False information and degradation of the absolute importance of breastfeeding is rampant and needs to be stopped.
Mon Sep 15 09:32:59 EDT 2014
Sun Sep 14 22:05:15 EDT 2014
We are expecting now and on our first visit to our OB/GYN, we got forms to register for enfamil & similac and bunch of other marketing things. On researching little more, I found that the formula is only More....trying to come as close to breast milk as it can.In fact on the box of "Enfamil Premium Infant Powder Formula" it says "Our closest formula to mature breast milk". By the way of marketing, I would have believed that formula is essential and better for baby. Several of my friends who are always on a virtual race to give their baby a step ahead in brain development, think that formula is absolutely needed. This marketing has gone way over and people are substituting breast milk for it.
Sat Sep 13 00:34:30 EDT 2014
Jack David Marcus
Sat Sep 06 15:18:35 EDT 2014
Mon Aug 25 23:55:45 EDT 2014
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Sun Aug 17 22:26:46 EDT 2014
Salt Lake City,
Fri Aug 15 20:25:34 EDT 2014
We, as health professionals need to stop marketing formula for abbott,mead johnson,nestle and carnation. It is a conflict of interest not to mention an unethical practice.
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