Tell McDonald’s CEO: Stop McTeacher’s Nights
McDonald’s is exploiting teachers and students to boost its already supersized profits.
The fast food behemoth hosts manipulative marketing events — with the cutesy name of “McTeacher’s Nights” and under the guise of helping schools raise funds — where teachers work for free behind the counter of a McDonald’s restaurant serving unhealthy food to vulnerable students and their families.
While McDonald’s gets a night of free labor and a new batch of loyal customers.
Add Your Name Now to Tell McDonald’s: End McTeacher’s Nights
I urge you to end the exploitative practice of McTeacher’s Nights.
As you know, on McTeacher’s Nights, teachers “work” at a local McDonald’s in hopes of raising much-needed funds for their schools. Parents and children are encouraged to eat at McDonald’s so they can see “their very own educators serve up hamburgers, fries and shakes.”
It is wrong to exploit teachers’ authority and popularity to lure kids to McDonald’s, where the core products are burgers, fries, and soda. McTeacher’s Nights negate the good work of educators to create healthy food habits and environments in schools. Parents and students trust teachers to make decisions based on what’s best for children. Using teachers to market anything to a captive audience of schoolchildren undermines that trust. But given the dire health consequences, promoting a fast food brand is especially unconscionable. Educators should not have to choose between school resources today and the health of their students tomorrow.
This is the moment for action. In your first year as CEO, it is finally time to end the abusive practice of using teachers and educational institutions to promote McDonald’s to schoolchildren.
The health of current and future generations of children will benefit from your leadership on this issue.